One notable film that had used social media accounts to their advantage through the marketing of their film was last year's, "Irishman" by Scorsese through social media platforms like Instagram and Twitter.
I am still debating whether to use Twitter to promote my film and I'm leaning towards yes, possibly creating a teaser exclusively for Twitter to gain traction and interest in the film by providing little information, just glimpses on what the film will look like to get people interested in the movie. The Irishman also utilized their characters and props through marketing, posting the infamous rings worn by Pesci and De Niro.
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